Stop losing revenue every time a patient cancels

Backfill every cancelled appointment from the waitlist before the slot goes cold.

Briick reads every cancellation from your PMS, ranks the waitlist by appointment fit and clinician preference, and contacts patients across voice, SMS, and WhatsApp until the slot is filled. Clinical prep routes to the clinician for sign-off. Reception picks up a full diary, not a chase list.

Cancellation detected in the PMS

Briick reads the cancellation from your PMS the moment it happens, whether it comes through the front desk, an online booking platform, a patient SMS, or a call handled by the 24/7 receptionist automation. The clock starts on filling the slot in seconds, not the next day.

Waitlist ranked automatically

An AI agent ranks eligible patients on the waitlist by appointment type match, clinician preference, waitlist position, and any urgency notes from reception. The shortlist reflects the rules your practice already uses, applied consistently every time.

Patients contacted in their preferred channel

Briick reaches out across the patient's preferred channel (voice, SMS, or WhatsApp) with the slot details and a one-tap confirmation. Multiple patients can be offered the slot in parallel if the cadence rules allow, with the first confirmation winning.

Slot booked and PMS updated instantly

The first confirmed patient gets the slot. Briick writes the booking back into your PMS, cancels the outstanding outreach to other waitlist patients, and sends confirmation and prep information to the newly booked patient.

Automation works with

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Before Briick

Leads slip through while your team is busy

Cancellations leave empty slots that the front desk can't fill in time

The waitlist sits in a spreadsheet or PMS field, called manually when someone has a moment

Cancellations that happen after hours become tomorrow's empty diary slots

Reception spends the day playing phone tag with waitlist patients between walk-ins

Clinicians see empty slots on the diary even though patients are waiting for one

After Briick

Every lead gets a response in minutes, automatically

Every cancellation triggers waitlist outreach within seconds of the slot opening

The waitlist is ranked automatically by appointment fit, clinician preference, and urgency

After-hours and weekend cancellations get refilled overnight without staff involvement

Reception focuses on the patients in front of them, not phone tag with the waitlist

Clinicians walk into full diaries with the audit trail of every replacement booked

"Briick has been a game changer. It handles the back and forth that used to eat most of our day. It allowed us to keep quality high even as our volume exploded.It's like magic — I wish I'd done this sooner."
Sara portrait with transparent background
Sarah Hien Tran
CEO, GlamJet

How it works. Set up once. Runs forever.

Connect your PMS and waitlist source

Briick connects to your PMS (Cliniko, Best Practice, Medical Director, Genie, Halaxy) and reads the waitlist your practice already keeps. If the waitlist lives in a spreadsheet, HotDoc, Healthengine, or HealthShare, it connects via import or webhook. No rebuild of your existing waitlist logic.

Set the ranking rules for your waitlist

Define what counts as a good match: appointment type, appointment length, clinician preference, waitlist position, urgency flags from reception, and any VIP or priority markers. The ranking runs on these rules consistently every time.

Set the channel and cadence rules

Decide when SMS versus voice versus WhatsApp. Decide how long to wait for confirmation before offering to the next patient. Decide whether to offer the slot to one patient at a time or in parallel to the top three. Rules can be adjusted by voice through Briicky once live.

Define the clinical handoff rules

Appointment types that need clinician review before the slot confirms are flagged at setup. The default rule is that anything clinically sensitive (procedures, imaging, medication reviews) waits for clinician sign-off. Everything else runs on its own.

Ready to put AI agents to work in your business?

FAQs

Answers to the questions we hear most.

How does it decide which patient to contact first?

Ranking runs on your rules. Appointment type match comes first (a fifteen-minute standard consult only offers to patients waiting for a fifteen-minute standard consult). Then clinician preference, waitlist position, urgency notes from reception, and any VIP or priority markers you've set. The order is transparent and can be adjusted by voice through Briicky once live.

What if the clinician needs to approve who fills a specific slot?

Yes. Any appointment type or specific slot can be flagged as clinician-approval-required. When one of those slots opens, the shortlist is sent to the clinician for sign-off before the outreach starts, or the clinician can pre-authorise a specific set of patients from the waitlist. The default rule is that anything clinically sensitive waits for approval.

Does it work with our existing waitlist in the PMS?

Briick reads waitlists from Cliniko, Best Practice, Medical Director, Genie, and Halaxy directly. If your waitlist lives in a spreadsheet, a Google Sheet, or a separate booking platform (HotDoc, Healthengine, HealthShare), it connects via import or webhook. Existing waitlist logic stays, no rebuild. For a comparison of how different AI receptionists handle PMS integration across the AU market, see our roundup of the seven best AI receptionists for Australian healthcare practices in 2026.

What happens if no one on the waitlist can take the slot?

The slot goes back into the standard availability pool after the waitlist has been worked through, and reception is notified with a summary of who was contacted and why the slot didn't fill. Common reasons (no matching appointment type, contact-time-of-day preference, clinician preference mismatch) are logged so waitlist quality improves over time.