AI for Hotel & Luxury Experiences Sales Teams

Less time in the CRM. More time with your clients.

Briick helps hotel venues and luxury experience providers sell more corporate events and premium experiences. It follows up every enquiry across email, SMS, WhatsApp and Social, drafts tailored proposals, keeps your CRM current and delivers sales reporting you can trust. So your team can spend their time doing what they do best: building relationships.

Meet BriickyRequest a demo
  • Lead follow-up
    Follow up every enquiry across email, SMS, WhatsApp and Social.
  • Proposals and quotes
    Draft proposals with the right rates, ready for you to send.
  • Pipeline and reports
    Ask for your pipeline and get a report you can trust.
  • Repeat business
    Know when to call past clients, and what to say.
Harbour House Hotel
Briicky
Your AI Chief of Staff
Hi, I’m Briicky, type below or dictate a message.
Client enquiries
Conversations
Briicky’s memories
Reports
Open Mary Smith
Show upcoming events
Show me all our team tasks.
Briicky
Here are your team’s tasks. You have 11 open, including a client proposal to review.
Show event enquiries over the last 30 days.
Briicky is thinking…
Here’s your enquiry performance. You have 124 new enquiries, with your website bringing in the most.
Show me Mary Smith.
Briicky is thinking…
Here’s Mary’s profile. She’s planning a leadership offsite for 40 people and is waiting on a proposal.
Show client requests for this week.
Briicky is thinking…
Here are four client requests to review. Mary’s proposal needs sign-off from the sales manager.
Show event enquiries over the last 30 days.
Show me Mary Smith.
Show client requests for this week.
Your business, at a glance
Harbour House · Sales & events
All team
Mine
Updated just now
Enquiries
34
View clients →
Proposals
11
View clients →
Confirmed
8
View clients →
This week
3
View clients →
Completed
2
View clients →
Needs attention
3 need attention
Proposal sign-off pending
2 days overdue
Mary Smith · Alex Morgan
Review →
Client details missing
Due today
Lewis Bennett · Jamie Wilson
Review →
Quote follow-up
Today · 4:00 pm
Elena Rossi · Rebecca Miller
Review →
The team
Team member
Enquiries
Proposals
Confirmed
This week
Completed
Alex Morgan
14
4
3
2
1
Rebecca Miller
11
4
3
1
0
Jamie Wilson
9
3
2
0
1
All team tasks
11 open
← Overview
All team
Mine
To do
9
Review Mary’s offsite proposal
Mary Smith · Tom Nguyen
High priority
6 days overdue
Send Lewis his event contract
Lewis Bennett · Tom Nguyen
High priority
3 days overdue
Call Mary Smith about her offsite
Mary Smith · Sara Wilson
High priority
1 day overdue
Confirm Elena’s experience changes
Elena Rossi · Sales & events
In progress
2
Confirm Priya’s dinner menu
Priya Raman · Sara Wilson
Urgent
Today
Prepare this week’s events brief
Weekly events · Sara Wilson
Tomorrow
Blocked
0
No tasks.
Done
0
No tasks.
Lead performance
Last 30 days · All team
← Overview
Sales performance
Conversion
Lead performance
Forecast
New leads
124
↑ 32% vs prior 30 days
Avg response time
6 min
↓ 2 min, faster
Follow-ups overdue
7
Due before today
Enquiry to booking
15%
↑ 1 pt
Leads by source
124 leads
46
Website
28
Phone
21
Referral
17
Website
8
Social
4
Other
Team performance
Team member
Leads
Enquiries
Conversion
Alex Morgan
42
8
19%
Jamie Lee
36
6
17%
Sam Wilson
27
3
11%
Taylor Green
19
2
11%
Contact overview
Mary Smith · Client
← Overview
MS
Mary Smith
Planning a leadership offsite
Corporate client · Event enquiry · Created 12 Aug 2026
Client
Overview
Name
Mary Smith
Role
Client
Company
Northwind Group
Lifecycle
Lead
Source
Event enquiry
Created
12 Aug 2026
Location
Cairns, QLD
Event preferences
Location
Cairns
Event type
Leadership offsite
Attendees
40 people
Length
2 nights
Booking status
Proposal pending
Timing
Within 3 months
Open tasks
□ Send proposal
High · 15 Aug
□ Confirm room block
□ Review dinner menu
Recent activity
Confirmed event preferences
Offsite · 40 people · 2 nights
Corporate client
12 Aug · Requested an offsite proposal
Contact overview
Mary Smith · Client
← Overview
Mary Smith
Mary Smith
Client
Planning a leadership offsite
Corporate client · Event enquiry · Created 12 Aug 2026
[email protected]
+61 400 555 034
Cairns, QLD
Overview
Name
Mary Smith
Role
Client
Company
Northwind Group
Lifecycle
Lead
Acquisition
Event enquiry · Leadership offsite
Source
Event enquiry
Created
12 Aug 2026
LinkedIn
linkedin.com/in/mary-smith
Open tasks
Send proposal
High
15 Aug
Confirm room block
High
15 Aug
Confirm event dates
High
15 Aug
Confirm proposal changes
High
15 Aug
Opportunities
Leadership offsite
Strong match
Client preferences recorded
Send proposal · Email
End-of-year dinner
Strong match
Corporate client · Dates requested
Confirm dates · SMS
Requests
Mary’s request
Submitted
Latest message · 23 Aug 2026
Calendar
Next event
Site visit · Leadership offsite
Saturday, 3 October · 10:00–11:00 am AEST
Mary Smith · Rebecca Brown
Past event · Client enquiry
12 Aug 2026 · 2:00–3:00 pm AEST
Event history
Leadership offsite
2 nights
Event · 24 Aug 2026
Mary’s request
40 people
Event · 21 Aug 2026
Previous event
Team dinner
Event · 17 Aug 2026
Notes
Client preferences
Mary wants a private dining room and a room block for 40. Proposal sign-off is pending.
Rebecca Brown · 26 Aug 2026
Client enquiry
Discussed dates, numbers and budget for the offsite. The sales team has the next step.
Rebecca Brown · 26 Aug 2026
Communication log
Call · Quote follow-up
Email · Proposal sent
SMS · Date confirmation
Email · Event details sent
Emails
Re: Leadership offsite
Mary Smith
12 Aug 2026
Proposal
Mary Smith
12 Aug 2026
Quote follow-up
Mary Smith
12 Aug 2026
Client requests
This week · 4 client requests
← Overview
Mary Smith
Client
Proposal pending
Event this month
Corporate client · Proposal to sign off
Owner · Alex Morgan
Open profile →
John Smith
Private client
Contract pending
Event this month
Requested a private dinner · Dates to confirm
Owner · Alex Morgan
Open profile →
Alex Taylor
Corporate client
Prep stage
Event this month
Event enquiry · Confirm numbers and preferences
Owner · Alex Morgan
Open profile →
Morgan Lee
Client enquiry
Follow up
Event this month
Requested an experience · Dates to confirm
Owner · Alex Morgan
Open profile →
Slack
#recruitment
Messages
Add canvas
Files
Jamie Lee
10:24 AM
@Briicky
start recruiting for the Operations Manager role.
👍 1
Briicky
APP · 10:24 AM
On it. The search is running for the Operations Manager role. I’ll post updates here.
↳ 2 replies
Just now
Message #recruitment
9:41
Briicky
Online
Today
Message

Never learn or open
another sales tool again.

Briicky operates them for you.

TikTok
hubspot
googlecalendar
gmail
slack
BRIICK FOR HOTEL & LUXURY EXPERIENCES SALES TEAMS

The admin that keeps your sales team away from clients, handled.

Lead follow-up. Proposals. CRM updates. Pipeline reports. Briick does the work around the sale, so your team can spend its time on calls, site visits and client lunches.

[01]

Answer every enquiry. Follow up every lead.

Corporate event and luxury experience enquiries arrive by email, phone, WhatsApp and social media. Briick replies in minutes, captures dates, numbers and budget, and keeps following up until the client books a call with your team. Every conversation lands in your CRM without anyone typing it in.

[02]

Proposals with the right rates, ready to send.

Briick drafts proposals and contracts from your templates and rate cards: corporate or private, weekday or weekend, taxes included. Your sales manager checks and sends, instead of rewriting 20 pages while the client waits to pay the deposit.

"The quality of their work exceeded all my expectations. Their expertise in automation is top-notch, making the entire process efficient and the results impressive. Highly recommend Briick for anyone needing high-quality AI solutions!"
Francesca Lecce
Francesca Lecce
Four Seasons
[03]

Every quote followed up until the deposit lands.

Briick follows up quotes on time, from your own inbox so they don't land in spam, and moves every deal through your pipeline. Ask Briicky for your pipeline before the morning meeting and get numbers you can trust, without building a spreadsheet.

[04]

Repeat business, without the calendar reminders.

Briick remembers every client's anniversary, birthday and last event or experience, and tells your team when to call, or sends a note from your own mobile. Past clients come back to you, and nobody has to dig through the CRM to find them.

“Briick has been a game changer. It handles the back and forth that used to eat most of our day. It allowed us to keep quality high even as our volume exploded. It's like magic, I wish I'd done this sooner.”
Sarah Hien Tran
Sarah Hien Tran
GlamJet

Briicky understands. Anticipates. Acts.

Ask Briicky for a meeting brief, a lead follow-up or a CRM update. He puts your AI team to work.

See Briicky in Action, Book a Demo

The AI workforce for Sales teams.

Build relationships. Close more deals.
The AI workforce handles the rest.

Prospects Found · Meetings Booked · Follow-ups Sent · CRM Updated

One Briicky. A whole team behind you.

Give Briicky the brief. It coordinates your specialist AI employees.

Briicky

Briicky

Your AI chief of staff

Your sales team sells.
Briicky runs the tech.

We free your sales team to focus on building stronger relationships.

You ask Briicky

“Get me ready for my next customer meeting.”

Briicky gets to work
Prospect
Reviewing customer history
Convert
Checking recent conversations
Customer meeting briefReady to review
Explore Briicky
Prospect

Find your next customers.

Discover new leads, research potential customers and identify the best prospects for your sales team to contact.

Prospect
12 guest enquiries
● New return-stay enquiry
Explore Prospect
Capture

Turn enquiries into qualified prospects.

Respond to every enquiry, understand customer needs and qualify leads for your sales team.

CaptureNew enquiry
Can I book a time to discuss my options?
Sarah is available on Tuesday at 10:30 am. Does that work for you?Invite sent ✓✓
✓Reservation confirmed
Explore Capture
Convert

Convert prospects into customers.

Follow up at the right time, book meetings and prepare quotes to keep every deal moving.

Deal progress
QualifiedMary Smith
Stay datesTomorrow✓ Confirmed
BookingNext up
Convert
HubSpotUpdating HubSpot
Explore Convert
Deliver

Close deals. Not paperwork.

Prepare accurate quotes, contracts and documents, coordinate approvals and keep every handover moving

From signed deal to smooth delivery.
✓Contract prepared
✓Key dates confirmed
✓Team notified in Slack
Deliver
Explore Deliver
Retain

Turn customers into loyal advocates.

Keep customers happy, supported and engaged with timely, personalised communication.

Retain
Sarah & JamesGuests since 2023
One year since their last stay.A personalised return-stay message is ready to send.
✓Return-stay message prepared
Explore Retain
Grow

Turn relationships into opportunities.

Identify opportunities for repeat business, upselling and referrals, and engage customers at the right time.

Potential upsell opportunity identified.
Grow
Repeat business
Referrals
New introduction
Explore Grow

Customer communications

How your AI employees
speak to customers.

Calls, WhatsApp, SMS and email. Every conversation moving forward.

Answer the next call
without leaving the floor.

Your AI employee answers booking calls, captures the guest’s request and routes the next step to your front desk. Your team stays focused on the guests in front of them.

Susan
AI employeeSusan
Tap to hear the call
Pause callReplay

How it works

Your AI workforce.
Up and running in four steps.

We handle the setup with your team, from understanding your business to getting Briicky ready for work.

01

Workshop

We map your processes, systems and data with your team.

02

Set up your business

Your data moves into your own private Briick AI database.

03

Connect your tools

We connect your email, calendar and the tools your team already uses.

04

Go live

Your team starts working with Briicky, with 30 days of HyperSupport.

Book a demo

Hospitality insights

All posts
Choosing AI for hospitality: timing, channels, and the questions to ask

Operations

Jun 11, 2026

Choosing AI for hospitality: timing, channels, and the questions to ask

How to choose AI for sales prospecting in a service business

Sales

Sep 23, 2026

How to choose AI for sales prospecting in a service business

What is an AI Chief of Staff for an Australian service business?

AI

Oct 3, 2026

What is an AI Chief of Staff for an Australian service business?

How does automation increase the value of a business?

Sales

Sep 23, 2026

How does automation increase the value of a business?

Sales · 23 Sept 2026

How to choose AI for sales prospecting in a service business

Sales · 5 Aug 2026

How to use AI to follow up appraisal leads for real estate agents

Automation · 5 May 2026

What to automate first: a practical guide for service businesses

Hospitality automations

All automations
Hospitality · Automation

Which AI automation works with PropertyMe and Console Cloud?

AI automation for Australian property managers on PropertyMe or Console Cloud. Briick's AI agents triage maintenance, chase renewals and approvals, and write every note and outcome back to your property management system.

Explore automation
Hospitality · Automation

AI prospecting for real estate agents: how to win more listings from your own database

An AI prospecting agent that works your agency's database continuously, surfaces the owners most likely to sell, and drafts outreach you approve and send from your own number.

Explore automation
Hospitality · Automation

How to capture every open home visitor and follow them up with AI

Run your open home like a pro. A Briick AI agent greets and registers attendees through QR, SMS, WhatsApp or email, qualifies buyers against your criteria, books appraisals and private inspections, reconciles every conversation to one record, and updates your existing CRM such as AgentBox, Rex or VaultRE, where used. Explore Briick for Real Estate Agencies.

Explore automation
Hospitality · Automation

How to set up AI that follows up every lead until they reply

This automation uses AI employees for service businesses to respond to enquiries around the clock, run a multi-channel follow-up cadence, and stop the moment a lead replies or opts out. It updates your CRM and calendar, and Briicky, the AI Chief of Staff, gives you one place to review conversations and adjust the cadence. Explore what is possible on the AI agents for sales page.

Explore automation
Hospitality · Automation

How to set up AI buyer matching for real estate agents

AI agents match every new listing to qualified buyers in your database, message them across SMS, email and WhatsApp, confirm interest, and book inspections. The Briick Workflow updates your CRM and posts a 360 brief via Briicky, the AI Chief of Staff, so the sales team acts with context. See how this supports prospecting and listings on the Briick for Real Estate Agencies page.

Explore automation
Hospitality · Automation

How to follow up every past appraisal until the owner is ready to sell

Turn every past appraisal into a live pipeline. A Briick Workflow nurtures owners on a schedule you approve, captures intent, and hands hot opportunities to your team with a booked appointment and a 360 brief. Learn more on the Briick for Real Estate Agencies page.

Explore automation
Hospitality · Automation

How to set up an AI phone answering service for your accounting firm

A voice AI agent answers and returns calls around the clock, qualifies by client and service type, books appointments, chases documents and unpaid invoices, and reconciles every conversation into a single customer record. Delivered as a Briick Workflow for accounting firms and orchestrated by Briicky, the AI Chief of Staff. Built for AI workflow automation and AI agents for service businesses.

Explore automation
Hospitality · Automation

How to automate appraisal lead follow-up for real estate agents with AI

Turn every appraisal enquiry into a conversation, then a booking. Briick sets a Briick Workflow that captures portal and website leads, has an AI agent follow up across voice, SMS, email and WhatsApp, qualifies against your criteria, and schedules the appraisal. Every touchpoint is written back to your CRM and a full handover is ready for your team.

Explore automation
Hospitality · Automation

How to automate property appraisal booking with an AI agent

AI agents for real estate that handle appraisal enquiries across phone, SMS, email and WhatsApp. They qualify property owners, offer available times, book the appointment, send confirmations and reminders, reconcile the conversation into a 360 customer record, and escalate to your team when sign-off is required.

Explore automation
Hospitality · Automation

What is the best AI automation for property management companies in Australia?

AI workflow automation for Australian property management teams: maintenance requests, lease renewals, tenant email triage and inspection follow-ups. Connect your channels and property system, and run the day through Briicky, the AI Chief of Staff.

Explore automation
Hospitality · Automation

Screen, score, and shortlist every candidate straight from your ATS

An AI recruitment agent that screens applications, scores candidates against each role, runs approved phone screens, and builds a shortlist from the ATS your team already uses.

Explore automation
Hospitality · Automation

How can financial advisers automate appointment bookings

Briick sets up a Briick Workflow for financial advisers that captures booking requests on any channel, qualifies the reason for the meeting, books or reschedules into your live calendar, sends automated SMS and email reminders, and keeps your customer record up to date. @Briicky, the AI Chief of Staff, coordinates every step and posts a pre‑meeting brief to your team.

Explore automation
Hospitality · Automation

Catch every seller hiding inside a buyer enquiry.

Detect the ownership and timing language that marks a future vendor inside an ordinary buyer enquiry, and turn one call into both an inspection and an appraisal opportunity.

Explore automation
Hospitality · Automation

AI that runs accounting client onboarding end to end

An AI Chief of Staff that runs accounting client onboarding across your stack, from engagement letter to a complete file ready for review, with your client data kept in your own secure store.

Explore automation
Hospitality · Automation

Track every compliance date and chase every certificate automatically.

Hold every safety check, inspection cycle, and renewal date in one register, chase every certificate, and escalate anything overdue before it becomes a penalty.

Explore automation
Hospitality · Automation

Walk into every client and site call already briefed on the account and project

Ask @Briicky the AI Chief of Staff for a 360 brief on any account or project, pulled from your CRM, job system, accounting, email, and the public web, before every client or site call.

Explore automation
Hospitality · Automation

Get a full contact brief before every buyer and vendor call.

Ask @Briicky who you are calling and get a full contact brief pulled from your CRM, the portals, your comms, and the web, so you walk into every call already briefed.

Explore automation
Hospitality · Automation

Get a full client brief before every call without logging into your CRM

@Briicky briefs advisers, brokers, and insurers on any client before a call, pulling from your CRM, email, calendar, and the public web. No CRM login required.

Explore automation
Hospitality · Automation

Triage every maintenance call and escalate real emergencies instantly.

Answer every maintenance call 24/7, escalate genuine emergencies to your on-call roster, and log everything else for business hours — without your team on the phone at 2am.

Explore automation
Hospitality · Automation

How to cut BAS preparation time for every Xero client while accountants keep sign-off

Briick prepares BAS and IAS from clients' Xero data, reconciles GST, and drafts a branded summary. Your accountant reviews, keys Xero Tax, and lodges.

Explore automation
Hospitality · Automation

Attribute every signed management back to the enquiry that started it.

For property management BDMs and principals. Briick stamps every landlord enquiry with its source, carries it through appraisal to signature, and reports managements signed by source, conversion by stage, and rent roll value added.

Explore automation
Hospitality · Automation

Recall every patient who is due for care, automatically.

Briick reads who is due from your PMS recall and reminder lists, contacts patients across voice, SMS, and WhatsApp until they book, and logs every contact. Clinically significant recalls route to the clinician for oversight.

Explore automation
Hospitality · Automation

Backfill every cancelled appointment from the waitlist before the slot goes cold.

Briick reads every cancellation from your PMS, ranks the waitlist, and contacts patients across voice, SMS, and WhatsApp until the slot is filled. Reception picks up a full diary, not a chase list.

Explore automation
Hospitality · Automation

Chase every supporting document until the borrower's file is complete.

Briick chases every supporting document from the borrower across SMS, email, and WhatsApp until the file is complete. Documents land in your aggregator CRM tagged to the borrower record. Every interaction is recorded for compliance.

Explore automation
Hospitality · Automation

Qualify every mortgage lead in under 90 seconds, around the clock.

Briick qualifies every inbound mortgage lead in under 90 seconds across voice, SMS, email, and WhatsApp. Captures the scenario, books the consult, writes back to your aggregator CRM, and keeps a full audit trail.

Explore automation
Hospitality · Automation

Reply to every Booking.com, Expedia, and Airbnb message in your property's voice.

Briick replies to every Booking.com, Expedia, and Airbnb message in your property's voice. Response times stay fast across every channel, your front desk stops drowning in OTA inboxes, and anything sensitive routes to a person.

Explore automation
Hospitality · Automation

24/7 AI receptionist for GP and allied health practices.

For GP clinics, allied health, and specialist practices. An AI agent answers every call, books across voice, SMS, and web, and writes straight into your practice management system. Anything clinical routes to a clinician.

Explore automation
Hospitality · Automation

Review every contract for breaches automatically.

For credit, claims, and compliance teams. An AI agent reviews contracts and statements against your rule set, flags every breach with a citation to source, and drafts the dispute letter for a human to sign.

Explore automation
Hospitality · Automation

Turn every brief into a finished proposal automatically.

Send a brief by email, Slack, or chat. Briick reads your pricing, applies your rules, and returns a finished proposal in your template, ready for review.

Explore automation
Hospitality · Automation

Phone to CRM Summary Automation for Property & Construction

Automatically record, transcribe, and summarise every client and supplier call, with the right CRM record updated and follow-ups captured.

Explore automation
Hospitality · Automation

Send your BDMs only the leads worth converting.

Automatically respond to every new lead, qualify them as investor or owner-occupier, capture intent and timeframe, and route only high-value prospects to your BDMs.

Explore automation
Hospitality · Automation

Convert more appraisals into signed managements automatically.

Automate post-appraisal follow-up with thank-you summaries, recommendation recaps, case studies, and engagement alerts, so no signed management is lost to inconsistent follow-through.

Explore automation
Hospitality · Automation

Walk into every appraisal with the owner already sold on your team.

Automatically build authority and trust with property owners between booking the appraisal and walking in, through video, SMS, and email touchpoints that position your team as the obvious choice.

Explore automation
Hospitality · Automation

AI Agent Callback Engine for Real Estate Agencies

Automatically capture every weekend renter enquiry and OFI attendee, then deliver a prioritised Monday morning callback list so no hot lead goes cold.

Explore automation
Hospitality · Automation

Follow up on every quote and nurture every lead automatically.

Automate quote follow-ups and lead nurturing so no prospect goes cold — without adding to your team's workload.

Explore automation
Hospitality · Automation

Reduce no-shows and fill your appointment book automatically.

Automate appointment confirmations, reminders, and no-show follow-ups so your team spends time on clients — not chasing bookings.

Explore automation
Hospitality · Automation

Handle every guest enquiry and reservation automatically.

Respond to every guest enquiry instantly, confirm reservations automatically, and follow up before and after each stay — so your team focuses on hospitality, not admin.

Explore automation
Hospitality · Automation

Real Estate Lead Qualification

Automatically qualify every buyer and seller enquiry the moment it comes in — across phone, WhatsApp, SMS and email — so your agents spend time on leads that are ready to move.

Explore automation

FAQ. Common questions about AI for hotels and hospitality

Briick is an AI agent platform for hotels and premium hospitality brands. It answers every booking enquiry, confirms reservations, handles guest messages, and runs follow-ups across voice, SMS, email, and WhatsApp 24/7. Hotels, resorts, day spas, retreats, wellness centres, and high-end member brands use Briick to handle the inbound noise so their teams stay focused on the guest experience.

Yes. Briick answers calls and messages, checks your PMS or scheduling system for availability, and books the reservation or appointment straight in. It works for hotel rooms, spa treatments, gym class bookings, personal training sessions, and restaurant reservations. Bookings happen 24/7 without your front desk being the bottleneck.

Yes. Briick connects to Cloudbeds, Mews, Opera, Little Hotelier, RMS, Mindbody, Booker, Zenoti, and 2000+ other tools via native integrations, Zapier, and Make. Most setups don't require changes to your existing stack.

Briick answers every call 24/7 in your brand voice. For routine enquiries (booking changes, amenities, directions), it handles them and updates your PMS. For genuine issues, it captures the context and routes to your on-call team. Your overnight staff isn't drowning. Your guests aren't waiting.

Yes. Every call, message, and interaction is recorded, stored, and encrypted to meet Australian, US, and EU data standards. SOC 2 Type II certification is in progress. Briick can be configured to your brand's specific data retention and access policies.

Briick is built for premium guest-experience businesses with high-touch service. Hotels (boutique, group, independent), resorts, day spas, wellness retreats, high-end gyms and fitness studios, member clubs, restaurants, and venues. If your guest experience matters and your team is being pulled off the floor to answer the phone, Briick is built for you.

Briick supports hotels and hospitality businesses in Australia, the United States, the United Kingdom, and New Zealand. Communications support 30+ languages. Each market's compliance requirements are built in.